Introduction

DrBanner is the inventor and developer of the patented Proximity Banner Technology.

Proximity Banners form a new category of banners with extended interactive and creative possibilities. The basic principle behind their success is the fact that the banner reacts to the mouse cursor's movement. This means the user is interacting with the banner from the very first moment he enters a page. Proximity Banners therefore get noticed very quickly and offer excellent possibilities for branding.

The first campaign was immediately rewarded with a MSN Creativity Award. After this winning campaign large campaigns of different advertisers followed. Currently our core business is assisting other agencies by making the use of this technology childplay.

Take a look at our examples to get a better understanding of this new type of banner.